Case study
Presenting an exceptional estate, in French and English
Set on the hills above Cannes, the Château de la Croix des Gardes is a prestigious estate we've supported since 2021.
An exceptional event venue
The Château de la Croix des Gardes hosts private receptions, film shoots and prestige events all year round. Its visitors, often from abroad, expect the site to give them clear information, beautiful pictures and a simple way to send their enquiry.
Original illustration of the château's façade, created by us — a graphic tribute to the venue rather than a photograph, for this presentation page.
What we built
Four choices to present the estate
Visitors form an idea of the venue from the very first screen: the site shows them the estate, then points them to the right enquiry.
The same site in French and English
Much of the château’s clientele is international. Every page exists in both languages, with the same layout and the same care in the writing, and visitors switch from one to the other in a tap, on desktop as on mobile.
Telling the story of the place
An estate of this standing is also chosen for its history. A page is devoted to it, carried by large aerial photographs of the château and its gardens, with classic typography that echoes its architecture.
A page for every kind of enquiry
Bespoke receptions and events, luxury rental, press and events, collaborations: each kind of enquiry has its own page and message, so every visitor immediately finds what concerns them and knows how to get in touch.
Letting the pictures speak
For a place like this, photography convinces better than any text. The gallery showcases the estate, from the pool to the terraces, in large format.
Our role
A partnership, not a one-off project
Season after season, we keep evolving the site we originally designed, as the estate's needs change, rather than starting over.
Ongoing maintenance
We keep the site running smoothly over the long term: updates, fixes and small improvements, so the château’s team can focus on its guests.
Tailored SEO support
In-depth work on organic search, designed for a clientele looking for exclusivity rather than mass visibility.
A bilingual French / English site
An international clientele calls for texts written with the same care in both languages, and consistent from one to the other.
What this looks like in practice
Enquiries received every day
Out of respect for this client's confidentiality, we don't publish exact figures. What we can say: enquiries and booking requests arrive through the site every day.
Have a high-end venue or business to showcase?
Estate, hotel or brand: let's talk about what your site needs to show, and how to keep it alive over time.
